Multinationals from the BRIC countries are a new and powerful force in global competition and are challenging the incumbency of much older global companies from Europe, the USA and Japan. This book examines how this new breed of multinationals has transformed global competition through innovation, foreign investment and overseas acquisitions.

In this book, a distinguished group of researchers provide a state-of-the-art analysis of emerging market multinationals (EMNCs). They tackle fundamental theoretical questions and assess the unique strategies and behavior of successful EMNCs. Scholars and graduate students, as well as consultants of multinational companies, will find this book of interest..